Launch.
Promote. Fund
At Backers Man help serious creators launch, scale, and fund high potential campaigns on Kickstarter, Indiegogo and leading global platforms.
Email marketing. Paid traffic. Conversion strategy.
Everything aligned to one goal: more qualified backers.
AbouT Backers Man
The Marketing Power Behind Top Crowdfunding Campaigns
About Us
Backers Man is a full service crowdfunding marketing agency built for creators who want structured growth and measurable results. We plan, launch, and promote campaigns across Kickstarter, Indiegogo, Crowdfunder, and other global platforms.
Crowdfunding is more than traffic. It requires trust, clear messaging, strong visuals, and precise timing. Our team handles audience building, lead generation, email and newsletter marketing, paid advertising, and campaign optimization so every part of your launch works together.
Founder – Arslan
Arslan is the Founder of Backers Man, a crowdfunding marketing agency dedicated to helping serious creators succeed on platforms like Kickstarter and Indiegogo.
Arslan has been working in the crowdfunding industry since 2017. Before launching Backers Man in 2020, he worked with an established crowdfunding firm, gaining deep, behind-the-scenes experience of how successful campaigns are planned, launched, and scaled.
This early hands-on exposure allowed Arslan to understand what truly works in crowdfunding — and what doesn’t. Instead of relying on trial and error, he built Backers Man around proven strategies, data-driven decisions, and structured execution.
Today, Arslan leads Backers Man with a clear focus on results, transparency, and long-term creator success, helping campaigns launch with confidence, attract qualified backers, and reach their funding goals efficiently.
Unlock the True Potential of Your Crowdfunding Campaign
At Backers Man, we take a thoughtful, goal oriented approach to every campaign we support. From the first conversation, we focus on understanding your vision, your audience, and your objectives. Your success is not just a target for us, it is the standard by which we measure our work.
We commit our time, expertise, and resources to helping your campaign grow with clarity, consistency, and confidence.
Success Based Fee
Our work is structured around your campaign goals, ensuring our efforts stay focused on meaningful progress and real results.
Dedicated Campaign Manager
You work directly with a dedicated campaign manager who oversees your campaign from planning to launch and ongoing optimization.
Multi-Platform Experience
We work confidently across leading crowdfunding platforms, including Kickstarter, Indiegogo, Crowdfunder, and other global platforms.
Our Services
What’s Included in Backers Man Service's
Increase campaign engagement with targeted email flows that build trust, excitement, and conversions before, during, and after launch.
- Audience segmentation & targeted email sequences
- Launch announcements + campaign updates
- Follow-up sequences to boost conversions
- Warm-up and re-engagement campaigns
- Performance tracking & optimization
Of successful campaigns rely on email marketing to increase backer conversions.
Drive high quality traffic, leads, and backer conversions with laser targeted social ads built specifically for crowdfunding campaigns.
- Meta Ads (Facebook + Instagram) strategy & execution
- Pre-launch warming & lead generation
- Retargeting to convert high-intent visitors
- Lookalike audiences to scale reach
- Creative development (copy + design + short ads)
Of campaigns that run paid social ads see higher visibility, engagement, and total funding.
Turn visitors into backers with a high converting campaign page designed to communicate value clearly, emotionally, and persuasively.
- Conversion focused page design
- Storytelling + brand positioning
- Visual layout, graphics, and reward structuring
- Messaging that builds trust & urgency
- Page optimization for Kickstarter & Indiegogo
Campaigns with optimized pages raise significantly more compared to poorly structured pages.
Scale beyond launch with data driven insights that help you understand your audience, strengthen retention, and prepare your next successful campaign.
- Backer data evaluation & performance breakdown
- Post-campaign engagement strategy
- Conversion analysis & reporting
- Reward fulfilment guidance & communication sequences
- Next-campaign strategy planning
Brands that invest in post-campaign strategy grow faster and secure repeat backers for future launches.
How to Go From Idea to a Fully Funded Campaign
We turn concepts into high impact crowdfunding campaigns through structured planning, strategic promotion, and disciplined execution. Every step is designed to attract the right backers and maximize funding potential
Creators supported across multiple crowdfunding platforms.
$50k to $500k raised through combined client campaigns
Long term client partnerships built on trust
Distributed team of 20+ crowdfunding specialists
Success Stories
Case Studies
Creating Success
What Makes Our Email & Newsletter Marketing So Effective?
Initial Consultation
We review your project, audience, funding goals, and current assets to understand where growth opportunities exist.
Strategy Development
We build a custom roadmap covering email sequences, messaging, creatives, timelines, and launch milestones, tailored specifically to your campaign.
Campaign Execution
Our team manages and optimizes the full system:
- Continuous testing, tracking, and refinement
- High intent email and newsletter campaigns
Conversion-focused landing and campaign pages.
What our happy customers are saying
Why CHOOSE Backers Man
How we help your campaign stand out and succeed
Strategic Messaging
We create strong, persuasive storytelling that highlights the value of your project and connects with your audience emotionally.
Optimized Design
Our design team builds visually compelling, user-friendly landing pages that capture interest and increase sign-ups.
Conversion-Focused Elements
Every section, headline, and call-to-action is intentionally crafted to turn visitors into loyal backers.
The team behind
Your Campaign Success Partners
Backers Man is a team of crowdfunding strategists, designers, and marketing specialists with deep experience across Kickstarter and Indiegogo campaigns. We combine creative execution with data-driven strategy to deliver real results.
We don’t just manage campaigns. We work as your partners from concept to funding and beyond, helping you build momentum, attract backers, and achieve your goals.
